The Austrian Wine Marketing Board organises lot of presentations and fairs in- and outside of Austria. Information events like the Marketing Day or the annual Wine Blessing are organised by the AWMB as well.
AWMB Events
Classic “Austrian Tastings” and commented tastings for sommeliers, retailers and journalists, that take up current topics of the Austrian wine world, are held in the most important export markets. Presence is also shown in distant markets such as North America and Asia.
Hongkong Masterclasses
17 September 2021
Austrian Wine organizes together with the Debra Meiburg Wine School three masterclasses with different topics to improve the market presence.
Warsaw Wine Experience
26 & 27 September
The Warsaw Wine Experience offers the perfect platform in Poland for Austrian winemakers.
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Austrian Tasting Switzerland
30-31 August (Zurich) & 12 October (Online) 2021
The Austrian Tasting is coming to Zurich again! Over 100 wineries and a supporting programme await the guests.
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Austrian Flight Tasting New York City - The Winemaker's Edition
27 October 2021
Austrian Wine presents itself to the trade audience in New York City with a unique Austria flight tasting. Wineries have the opportunity to present their portfolio.
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Prowine China Shanghai
09-11 November 2021
As a part of the ProWine China, Austrian winemakers present their top wines to the Chinese market.
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Drink Austrian Russia
November 2021
Moscow and St. Petersburg will turn to Austrian Wine capitals this autumn. More than 90 restaurants, bars and retailers invite wine lovers from Russia with special promotions and activities to enjoy Austrian Wine.
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Go for Austrian Wine
September - November
In order to celebrate the re-opening of the gastronomy in the US, Austrian Wine is organising a specialized gastronomy promotion.
Past events
It’s Austrian Wine Time UK/US
2021
Calling all champions of Austrian wine! This special retail promotion was available for Austrian wine retailers in the US and UK.
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Private Tasting Sweden
15 -18 June 2021
In exclusive atmosphere Stockholm's wine experts had the chance to discover the diversity of Austrian Wine.
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Austrian Tasting Ontario – The Stay-at-home Edition
08 June 2021
Austrian Wine organised an online tasting by winemaker portfolio for Ontario’s wine scene.
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Star Wine List of the year
goes global with Austrian Wine
The wine list competition Star Wine List has already been a great success in the Nordic countries in the past. Now the search for the “Star Wine List of the Year” is being held worldwide.
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London Wine Fair
17-19 May 2021
At the first digital London Wine Fair, Austrian winemakers presented their top wines online and were able to network with the expert audience.
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A Close Look at California
26 & 28 April 2021
The first A Close Look at edition with focus on retail was a great success. Austrian winemakers had the opportunity to present their wines to retailers in California.
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Austrian Tasting Poland – The Stay-at-home Edition
27 April 2021
After a 2,5-years-break the Austrian Tasting returned to Poland. This time in an online setting.
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A Close Look at Düsseldorf/Köln/Bonn
15 April 2021
12 Austrian winemakers paid the Düsseldorf, Cologne und Bonn restaurant and culinary scene a virtual market visit.
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A Close Look at Deutschschweiz
19 - 20 April 2021
With “A Close Look at Deutschschweiz” wineries had the opportunity to virtually visit the restaurant and culinary scene of German-speaking Switzerland.
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Austrian Tasting UK - The Stay-at-home Edition
12 April 2021
The United Kingdom was the first location to welcome the new invented Austrian Tasting - The Stay-at-home Edition. 170 attendees had the chance to explore Austrian wines at the hybrid annual tasting.
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A close look at Rotterdam
30 March 2021
The online event A Close Look at Rotterdam gave Austrian winemakers the possibility to dip into the Netherlands gastronomy scenario.
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Crisp & Fresh. Taste Austrian Organic Wines Online
23 March 2021
The online round table Crisp & Fresh offered Austrian organic wines an international stage. Rewatch the webinar with four international wine experts from the Netherlands, UK, Sweden and Poland.
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A close look at Sweden - Online
22 March 2021
The “A close look at - Online” stopped in Sweden. 12 winemakers met 12 sommeliers.
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A close look at Munich
9 March 2021
The online event “A close look at Munich” gave Austrian winemakers the possibility to dip into the gastronomy scenario of Munich.
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A close look at Hamburg
23 February 2021
The “A close look at - Online” stops in Hamburg. 12 winemakers met 12 sommeliers.
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Austrian Wine Masterclass Sydney
9 February 2021
In cooperation with the Syndey Foreign Trade Center, Austrian wine was brought closer to trade professionals in Australia at the “Austrian Wine Masterclass Sydney”.
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Virtual Press Trip
03/04 February 2021
Austrian Wine presented the very first virtual press trip.
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A close look at Denmark - Online
11 January 2021
Austrian winemakers kicked off an exciting event year with an online tasting in Denmark.
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Find all past events of 2020 here.
